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hello@appify.digital
hello@appify.digital
Start sharing your recommendations and link with people with the same interests. Browse REC’d and save the new content to enjoy later, or connect with friends and family to receive recommendations from the people who know you best!
REC’d was designed as a social media app that aims to revolutionize the way users connect with their friends, family, and contacts by sharing their favorite movies, books, TV series, and other content recommendations. The client, a tech start-up, approached us with a vision of creating a seamless platform, simplifying the sharing of those recommendations, while also enhancing social interactions, and enabling users to connect with like-minded individuals.
To facilitate the transition of a real-life scenario into a digital experience, we had to tackle several app development challenges:
Our mission was to create a slick and engaging social media application, for both iOS and Android, that connects people with the same taste in media and enhances their social experience.
Creating a social media app that stands out as REC'd, requires a seamless user experience that fosters engagement and growth. Our team collaborated closely with the client to design and prototype the initial version of the app. We analyzed the user journey throughout the app development process, and utilized various planning models, such as Gemba analysis, to simplify it and enhance the app's intuitiveness. Through collaborative refinement, we further improved the app's design and functionality, delivering a high-quality product.
The app development was planned both for iOS and Android, so we picked Flutter as the best solution for this project. By choosing a cross-platform solution, we significantly reduced both the time and money needed to create REC’d.
Our team's technical expertise, combined with our close collaboration with the client, enabled us to bring their vision to life and the App and Google Play Stores.
Our involvement in the product journey began with the client coming to us with their idea for REC'd and we continue to guide them all the way to the application release.
We worked closely with the client to design and prototype the initial version of the app, which underwent Beta testing to gather user feedback. Based on this feedback, we made further modifications to the app, which were incorporated into the general release of Version 1 in April 2023.
Through an iterative process of continuous improvement, we set out to help the client gather initial user intelligence and plan a fast-follow Version 2 for Summer 2023.
Our team has been involved in every step of the app development journey, providing technical expertise and support to ensure the successful launch and ongoing development of the app.
Project Manager
UI/UX Designer
Front-end Flutter Developer
Database Architect
QA / Testing Engineer